Whimsical design flourishes, cozy interiors, and close proximity to upstate antiquing all make The Six Bells Countryside Inn one of the best weekend escapes in the Empire State. Now, thanks to Madewell, you never have to check out. Launching today, the two brands have joined forces on a 28-piece holiday capsule of heirloom-worthy wardrobe and home essentials inspired by The Six Bells’ vintage aesthetic. Pieces specifically pay homage to the hotel’s interiors through references to archival patterns and wallpaper prints found throughout the Inn’s rooms and communal spaces.
“We fell in love with [The Six Bells’] distinct, whimsical world—the mix of patterns, the nostalgic sentiment, and the personality in every detail,” says Madewell creative director Steven Cateron. During initial planning for the clothing brand’s holiday collection, the Rosendale, New York-based hotel became an unexpected source of inspiration for Cateron and his team because of the shared appreciation for heritage and storytelling. “Each piece has intention, whether it’s to wear day-to-day or for a celebration, a gifting moment for a loved one or hostess, or pajama pieces that lean into cozy season,” he says.
Founded by Audrey Gelman in 2025, who designed the hotel in collaboration with interiors firm GrecoDeco, the Countryside Inn has quickly risen in popularity—even earning a spot in AD’s list of Great Design Hotels last year. “This project is so rooted in a shared love of the decorative arts and global human history,” designer Adam Greco previously told AD. Design-wise, maximalism dominates the interiors. Picture: rooms wrapped in fretwork wallpaper and deep cinnabar paint, with pistachio window shades and striped seating.
The collection also builds on the fantasy of Barrow’s Green, the fictional English village dreamed up by Gelman that includes its own imaginary landmarks and distinct locals (including a town gossip and poignant editor). “It was so interesting to broaden our fimaginations and think about how The Six Bells’ style could be brought to life through clothes,” says Gelman.
At the same time, the collaboration was an opportunity to venture into Madwell’s less-explored categories—specifically the home space. The collection’s interior goods are a practice in curated nostalgia: There are holiday ornaments you’ll reach for year after year, scented candles and soaps to integrate into your daily winter routine, and cozy pajamas inspired by vintage sleep silhouettes. “If it’s something we don’t currently offer, we want to work with people that do the category best,” says Cateron. “The Six Bells team were the perfect partners to bring this collection’s home accessories to life.”
Still, versatility isn’t lost in the assortment. In designing the clothing, Cateron made sure to include “pieces to wear upstate, in the city, or for day-to-day celebrations.” Classic denim jackets are neutral staples that you can reach for any day of the week, while fair-isle wool knits are seasonally appropriate while still feeling adaptable enough to wear after the holidays. “There’s a real point of view behind every detail [at the Countryside Inn], from the interiors to collected vintage pieces,” says Cateron. “This collection captures that sensibility in a way that felt authentic to both brands.”
